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New rules on cookies: do they affect my website?

Calendar Posted 23rd August 2011 | Category: Web Design | Feed Icon


Updated: Read our 2012 article

New rules for cookies suggest that all websites will need to get permission from users when using cookies. Cookies are small files used to store key information about a visitor and remember preferences. This could include personal information, such as the visitor's location or interests, which presents a privacy issue. However, most cookies are used to store anonymous information and preferences, either to remember key selections made by the visitor or to track navigation for marketing purposes, and are generally there to make life easier for users.

New rules on cookies

Many cookies are provided by third party code, for example when you add a script from Flickr or Facebook to your website. This code can include content that will help track how visitors find their website, for example. For this reason many website managers that don't have the knowledge to create cookies themselves may still be affected by the proposed changes. And it's the third party cookies for ad tracking that are apparently being targeted by this legislation. Read more...

Choosing social media buttons for your website

Calendar Posted 9th August 2011 | Category: Web Design | Feed Icon


You can hardly miss social media buttons. They are sprawled across the internet and appear in ever greater numbers on various blogs and websites. There are a huge number of websites that now use these buttons to allow users to post links to content or like a web page. The list of services that the AddThis widget contains gives an idea of just how many there are!

In this article l will be concentrating on three such services: Twitter, Facebook and Google. These services can be used to help your website content go viral - all it takes is the click of a button for users to spread the word about your website. Due to this simplicity many users are now choosing to interact with these buttons.

The buttons also allow you to easily bring more users to your website. Rather than just relying on search engine optimisation and your own hard work, these buttons enable users to spread the word for you. By sharing links to your website across these services you will potentially gain more inbound links that will help to improve the rank of your pages. Read more...

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